MOTAC LAUNCHES “MESRA MALAYSIA” CAMPAIGN TO ELEVATE HOSPITALITY STANDARDS FOR VISIT MALAYSIA 2026
On February 11, 2026, the Ministry of Tourism, Arts and Culture (MOTAC) launched the “Kempen Mesra Malaysia” at KL Sentral as a key national initiative for Visit Malaysia 2026 (VM2026). The campaign focuses on strengthening the culture of hospitality and service quality among frontline workers within the transport and tourism sectors. During the launch, strategic…


















